When we see someone smiling, our brain recognizes the smile, and we begin to feel comfortable, even happy.
When we know that Ecojoy is a viable, supportable philosophy, we can smile, and others, seeing us, feel happy too.
I just got back from the grocery store. At the store, I saw two sets of parents with children. I smiled at them, and waved at the kids. The parents smiled cautiously, and the kids smiled widely. It was late, they were tired, but a smile created a small bit of joy for them - and for me!